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The Gal Behind The Pixels
I'm Lumina - a creative director, brand strategist, and Framer developer based in NYC. For over a decade, I've helped brands from startups to Fortune 500s define who they are, and how they look to the world.
I believe the best design is invisible. It doesn't shout - it guides. Every choice I make is rooted in one question: does this serve the person on the other side of the screen?
I'm Lumina - a creative director, brand strategist, and Framer developer based in NYC. For over a decade, I've helped brands from startups to Fortune 500s define who they are, and how they look to the world.
I believe the best design is invisible. It doesn't shout - it guides. Every choice I make is rooted in one question: does this serve the person on the other side of the screen?
I'm Lumina - a creative director, brand strategist, and Framer developer based in NYC. For over a decade, I've helped brands from startups to Fortune 500s define who they are, and how they look to the world.
I believe the best design is invisible. It doesn't shout - it guides. Every choice I make is rooted in one question: does this serve the person on the other side of the screen?
My Work Flow
WorkFlow
- 1
Discovery
I map the problem, the audience and the constraints before a single screen is drawn.
- 2
Design
Wireframes turn into a system: type, colour, spacing and every interactive state.
- 3
Build
The design ships as a responsive site, component by component, reviewed as we go.
- 4
Launch
Performance, SEO and analytics are checked, then we go live and keep iterating.
My Journey In
Numbers
Years Experience
Projects delivered
Client Satisfaction
Avg. ROI Increas
My Journey In
Numbers
Years Experience
Projects delivered
Client Satisfaction
Avg. ROI Increas
My Journey In
Numbers
Years Experience
Projects delivered
Client Satisfaction
Avg. ROI Increas
Everything You Need To Know Before We Work Together.
Have more questions? Don't hesitate to email us:
How does the process work?
Every project starts with a free 20 minute discovery call. From there I just put together a tailored proposal covering scope, timeline, and pricing. Once approved, we move into discovery, strategy, design and delivery.
How long does a project take?
Do you work with startups only or only established businesses?
Do I own everything you create?
Everything You Need To Know Before We Work Together.
Have more questions? Don't hesitate to email us:
How does the process work?
Every project starts with a free 20 minute discovery call. From there I just put together a tailored proposal covering scope, timeline, and pricing. Once approved, we move into discovery, strategy, design and delivery.
How long does a project take?
Do you work with startups only or only established businesses?
Do I own everything you create?